Formula 1 Names FanDuel First U.S. Betting Operator

Context The partnership was revealed ahead of the Crypto.com Miami Grand Prix, where FanDuel’s odds and real‑time insights will appear on Formula 1’s website, app, and Betting Guide. The deal marks the series’ first official betting operator based in the United States.

Key Facts Formula 1’s Director of Commercial Partnerships, Jonny Haworth, said the collaboration reflects growing fan engagement in the U.S. and Canada. FanDuel currently serves 17 million customers across those two countries, who will now gain access to race‑specific bets such as race winners, podium finishes, and head‑to‑head driver matchups. The sportsbook plans to integrate its data‑driven platform into each race weekend, offering more interactive experiences.

What It Means By aligning with a major U.S. sportsbook, Formula 1 expands its revenue streams while meeting rising demand for legal sports betting in North America. The move also signals to other betting operators that the series is open to formal partnerships in the American market.

What to watch next Monitor how FanDuel’s betting features influence viewer metrics and whether additional U.S. operators seek similar deals as the season progresses.